About Lucky Elohor; Digital Creator Chic
Hello there! I’m Lucky Elohor, also known as Digital Creator Chic (DCC) or you can call me ‘The Connector’.
As a Brand Clarity and Monetization Expert, Product and Growth Marketing Professional, Sales Funnel Specialist, and Serial Entrepreneur, I have dedicated my career to helping individuals and businesses launch their online courses and programs to 8 figures, find their unique voice, hone their skills, monetize their expertise, drive product adoptions, and achieve remarkable success in business.
I have had the privilege of working with industry experts across various fields, including Real Estate, Intimacy, Marketing and Sales, Spirituality, Relationship, Design and Communications, Finance, Startup Tech, Web Development, Health & Wellness, Forex, Media, Immigration, and more.
I have also driven teams to deliver exceptional marketing and strategy outcomes across multiple roles, from orchestrating an event with 500 in-person attendees and over 1,000 virtual participants to boosting sales for event planning programs, scaling immigration services, enhancing school management systems, and fueling the growth of fintech and Ed tech companies.
I am currently the Chief Marketing Officer (CMO) at Prokip Africa, where I drive product adoption and growth for our all-in-one business management solution. Prokip integrates bookkeeping, point-of-sale systems, inventory management, accounting, CRM, and more, tailored specifically to meet the needs of businesses across Nigeria and Africa.
My mission is to;
– Help businesses monetize their brands by clarifying and simplifying their brand message/positioning, reshape their market position, and find product-market fit.
– Help coaches and experts monetize their brand through digital product launches and services, and guide them to start and grow their businesses using the power of the internet and beyond.
But let me share a little secret with you —
It wasn’t always like this. I, too, used to play it safe. I meticulously planned my life, from studying Biochemistry at university due to my passion for science to envisioning a future with a stable job and financial security for myself and my family. The corporate ladder seemed like the safest path to take, considering my upbringing and the lack of opportunities I faced.
Before even graduating, I was already working as an admin assistant for 4 years through a university work-study program. It gave me a glimpse into the life I thought I wanted after graduation.
When I graduated, I started working as a Graduate Research Assistant, and everything was going smoothly.
However, life had other plans for me.
During the pandemic, I lost my job, and despite applying for over 150 positions, I couldn’t secure a single one.
It was a frightening realization that made me question whether a traditional career would lead to the financial freedom I sought for myself and my dreams.
It was during this trying time that I decided to embrace entrepreneurship. I started by tapping into my diverse skill set, honed through my insatiable appetite for learning.
I embarked on a journey to navigate a new 9-5 job working for a Medical Company and Remotely for a TECH startup while simultaneously exploring ways to monetize my skills online.
This is how my entrepreneurial adventure began.
So, how did we get here?
It all started with my skills and the internet.
As a natural teacher at heart, I leveraged my knowledge and abilities to educate and share what I knew while balancing my new 9-5 job, and in 2021, after a year of building Digital Creator Chic, I made the bold decision to quit my full-time job — the supposed safe nest I had envisioned, leaving me to my remote job and my business.
“The biggest risk is not taking any risk. In a world that is changing quickly, the only strategy that is guaranteed to fail is not taking risks.” – Mark Zuckerberg
At that pivotal moment, I realized there was more I could accomplish. I saw myself as a driver, responsible for moving the bus and inspiring others to embark on their journeys toward financial freedom.
I made a solemn promise to myself: “Don’t bury your skills; let them shine. Embrace their power to fuel your growth and turn your talents into money.”
Motivated by this mantra, I left behind my Biochemistry degree and immersed myself in studying Product Marketing, Business, Digital Marketing and various other Marketing, Growth and Leadership Training.
My goal was to understand how young individuals could transform their ideas and skills into solutions for others while building profitable businesses.
Over the past 4 years, I’ve had the privilege of training over 5,500 creators and businesses and collaborating with 200+ businesses across 7+ countries.
Through my courses and programs, 1:1 coaching and clarity sessions, done-for-you services, consultation, and speaking engagements, I have empowered countless individuals to unlock their potential and drive measurable results for their businesses.
My approach to entrepreneurship centers around the belief that a strong and unique brand message is the foundation for sustainable growth, and as such, I guide my clients in identifying their purpose, clarifying their message, and positioning themselves in a way that not only allows them to monetize their expertise and brand but to also create a lasting impact on the lives of those they serve.
Beyond my professional pursuits, I am a dedicated advocate for youth empowerment, driven by a mission to help young people build the life and businesses of their dreams. I actively seek opportunities to support and uplift the next generation of African entrepreneurs. Additionally, I am deeply committed to championing the rights of the Girl Child, firmly believing that every girl deserves more—a voice, a place, and equal opportunities in society.
“Success is not just about making money. It’s about making a difference.” – Lucky Elohor
My expertise and dedication have earned me recognition in the industry. In 2022 and 2023 consecutively, I was honored to be nominated as 27th and 15th of the top 100 creators in Africa by Selar, alongside other esteemed industry experts and thought leaders.
This acknowledgment further fueled my commitment to making a difference in the lives of entrepreneurs and business owners.
I am also a member of the ForbesBLK community.
Having collaborated with and provided consultation to businesses across different industries, my mission is to nurture the next generation of African entrepreneurs through my annual G.R.O.W. Conference and invite-only community (G.R.O.W. Connect) of hungry people seeking growth in their businesses.
I bring diverse skills to the table while also specializing in leading and assembling high-performing marketing and sales teams.
When you engage with me, you can expect engaging and interactive presentations that are tailored to meet the specific needs of your audience. I strive to help my clients feel motivated, empowered, and equipped with the tools and knowledge to take their businesses to the next level.
I invite you to join me on this exciting journey of transformation and growth. Together, we can unlock your full potential, clarify and simplify your brand message, and build a business that not only thrives but also creates a positive impact in the world.
“Believe in yourself and all that you are. Know that there is something inside you that is greater than any obstacle.” – Christian D. Larson
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