About Lucky Elohor; Digital Creator Chic
I help people understand how revenue actually works, and build systems around it.
I’m Lucky Elohor, founder of Digital Creator Chic and convener of the GROW Conference.
My work sits at the intersection of sales funnels, marketing, monetization, and execution.
I help creators, marketers, and business owners move from guessing how sales work to understanding revenue as a system they can design, test, and repeat through clarity, structure and intentional thinking.
What I actually do
Most people don’t struggle because they’re untalented or inconsistent.
They struggle because:
- they don’t understand how buying decisions are made
- they rely on effort instead of structure
- and they confuse visibility with revenue
I help people: make sense of how money flows in a business, turn skills, services, or ideas into clear, high-value offers, AND design sales systems that don’t depend on pressure, luck, or constant posting
So selling stops feeling emotional, and starts feeling logical.
My perspective (and why it’s different)
I don’t teach “funnels” as templates or tactics.
I teach how to think: about buyer psychology, decision-making, trust, timing, and clarity, AND why some offers convert effortlessly and others struggle.
Once you understand the structure behind revenue, everything changes: marketing becomes simpler, selling becomes predictable, and growth becomes repeatable
This way of thinking is the foundation behind everything I build.
Why you can trust this perspective
Over the past 5+ years, I’ve:
- trained over 10,000+ creators and business owners
- collaborated with 300+ businesses across 10+ countries
- led growth, product adoption, and marketing teams across multiple industries
- worked with founders, professionals, and organizations across Africa, the UK, the US, and beyond
I’ve also served as a Growth Marketing Manager and CMO, built and scaled digital products and programs, convened thousands of entrepreneurs through the GROW Conference, been recognized as a Selar Top 100 African Creator (2022, 2023, & 2025), a ForbesBLK member, and mentored founders through the Tony Elumelu Foundation (TEF).
All of this shaped how I think, not just what I teach.
But let me share a little secret with you —
I didn’t always plan to build a business.
I studied Biochemistry, pursued stable career paths, and believed structure meant safety.
Then the pandemic happened. I lost my job. Stability disappeared.
That moment forced a question:
Was security really about titles and employment — or understanding how value and money move?
I chose to learn the systems behind growth, marketing, and revenue.
Not just to survive — but to build intentionally.
That decision changed everything.
What I’m building now?
Digital Creator Chic is where I explore and teach: revenue thinking, monetization clarity, marketing systems, sales funnel strategies, and execution that works in real life.
Through:
- The Profitable Funnel Retreat (PFR) — a 12-week implementation program
- DCC Letters, where I break down revenue, structure, and growth
- And my 1:1 and done with you coaching programs
My focus is simple: ‘Help people stop guessing, and start building with clarity’.
At that pivotal moment, I realized there was more I could accomplish. I saw myself as a driver, responsible for moving the bus and inspiring others to embark on their journeys toward financial freedom.
I made a solemn promise to myself: “Don’t bury your skills; let them shine. Embrace their power to fuel your growth and turn your talents into money.”
Motivated by this mantra, I left behind my Biochemistry degree and immersed myself in studying Product Marketing, Business, Digital Marketing and various other Marketing, Growth and Leadership Training.
My goal was to understand how young individuals could transform their ideas and skills into solutions for others while building profitable businesses.
Over the past 5 years, I’ve had the privilege of training over 5,000 creators and businesses and collaborating with 300+ businesses across 7+ countries.
Through my courses and programs, 1:1 coaching and clarity sessions, done-for-you services, consultation, and speaking engagements, I have empowered countless individuals to unlock their potential and drive measurable results for their businesses.
My approach to entrepreneurship centers around the belief that a strong and unique brand message is the foundation for sustainable growth, and as such, I guide my clients in identifying their purpose, clarifying their message, and positioning themselves in a way that not only allows them to monetize their expertise and brand but to also create a lasting impact on the lives of those they serve.
Beyond my professional pursuits, I am a dedicated advocate for youth empowerment, driven by a mission to help young people build the life and businesses of their dreams. I actively seek opportunities to support and uplift the next generation of African entrepreneurs. Additionally, I am deeply committed to championing the rights of the Girl Child, firmly believing that every girl deserves more—a voice, a place, and equal opportunities in society.
“Success is not just about making money. It’s about making a difference.” – Lucky Elohor
My expertise and dedication have earned me recognition in the industry. In 2022 and 2023 consecutively, I was honored to be nominated as 27th and 15th of the top 100 creators in Africa by Selar, alongside other esteemed industry experts and thought leaders.
This acknowledgment further fueled my commitment to making a difference in the lives of entrepreneurs and business owners.
I am also a member of the ForbesBLK community.
Having collaborated with and provided consultation to businesses across different industries, my mission is to nurture the next generation of African entrepreneurs through my annual G.R.O.W. Conference and invite-only community (G.R.O.W. Circle) of hungry people seeking growth in their businesses and careers.
I bring diverse skills to the table while also specializing in leading and assembling high-performing marketing and sales teams.
Does This Resonate With You?
If yes, and you’re tired of:
- doing “all the right things” without clear results
- relying on motivation to sell
- or feeling unsure about how revenue really works
You’re in the right place. You can start by exploring my work, or go deeper when you’re ready.